Journey Map #BlogEveryDay

One element of User Experience is a customer journey map. This is a diagram or flowchart which breaks down the steps required to meet a specific goal. Looking at this timeline provides an opportunity to identify any problems which may occur, where users may lack motivation or see areas which may have a high error rate.

As a learning designer you can include activities to increase motivation in areas where this may drop or, where possible, allow time to practice so mistakes can be reduced.

As a wider Learning & Development practitioner this map could be useful to identify how people access and use training within the workplace and if required try to make learning more accessible.

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